Ettore Sottsass, guru of counter-current design, died on 31 December 2007. Born 90 years earlier in Austria, Sottsass lived in Turin after 1929 and obtained a diploma from the Ecole Polytechnique in 1939. Following in the footsteps of his father, he chose to study architecture. He opened his own architects’ practice in Milan at the relatively young age of thirty and then left for the United States in 1956 where he began conceiving prefabricated houses working with George Nelson. At the end of the 1950s, he also began to make an impression with his design work and started signing numerous contracts with firms like Poltronova, Alessi and Olivetti. In 1959 he received the prestigious Compasso d’Oro prize for his computer entitled “Elea 9003”.